Spotify and Sprint are working on a deal to bundle the music service with the mobile carrier, so that customers can pay for streaming music via their monthly phone bill. The news was first reported by recode.
According to the article, some Sprint customers may qualify for discounts on Spotify’s premium on-demand service, which usually costs $9.99 per month.
Labels will have to license their music for the deal to work. An official announcement is expected at an event in New York City on April 29.
There are also rumors of the streaming service nearing an IPO.
Earlier this year, AT&T and Beats Music debuted a similar partnership. AT&T family plan customers receive a discount on Beats’ $9.99 monthly rate, because up to five people can share the service for $15 a month.
Category: Featured, Sales/Marketing
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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.View Author Profile
