Sidewalk Records Hires National Director of Promotion

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Lori Hartigan

Sidewalk Records has added Lori Hartigan as the National Director of Promotion.

Most recently, Hartigan was part of the executive management team at Phil Vassar’s Rodeowave Entertainment. She also spent 19 years at Arista Nashville, where she worked with Brad Paisley, Carrie Underwood, Alan Jackson, Brooks & Dunn, Diamond Rio and more.

Having recently obtained her masters in Organizational Development, Hartigan says, “I look forward to applying many of the concepts of my studies into action at a label that is as dedicated towards its future as I’ve ever worked for within the music business. I have an incredible love for developing new and young talent, and Sidewalk Records offers such a unique opportunity to bring the next generation of country artists to the market.”

Sidewalk Records artists include Tyler Dean, Dylan Scott, Martin Ramey, Morgan Frazier and Tim Dugger.

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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.

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