Shaffer Named National Director of Promotion at Wheelhouse Records

Jennifer Shaffer

Jennifer Shaffer

BBR Music Group has promoted Jennifer Shaffer to National Director of Promotion for Wheelhouse Records, the label group’s newest imprint.

Shaffer initially joined Wheelhouse Records in August as Director of Southwest/Midwest Promotion when she reunited with the label’s VP of Promotion Teddi Bonadies, with whom she previously worked at Streamsound, Rodeowave and Columbia Records.

A graduate of James Madison University, Shaffer’s career includes stops at Atlantic, Warner Bros Nashville, MCA Nashville, Lyric Street, Columbia, WAR Nashville, Rodeowave, Sidewalk and Streamsound Records.

“I have known and worked along Jennifer’s side for years. Her enthusiasm and energy is contagious! I am very proud to have her on the Wheelhouse team,” says Bonadies.

“I am honored and grateful to Benny Brown, Jon Loba, Carson James and Teddi for giving me this opportunity,” says Shaffer. “I love the all-for-one atmosphere within the BBR Music Group family, and I am thrilled to be able to work alongside Teddi to help lead the team in making Wheelhouse Records a name in the country music world. ”

Shaffer’s new position is effective immediately. She can be reached at 904-386-5050 and jennifer@wheelhousebbrmg.com

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About the Author

Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.

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