Jacobs Media’s Tech Survey Ten has revealed that Christian and Country listeners are most likely to recommend their favorite radio stations to others, according to a post on All Access. Additionally, women are more likely to be recommenders than men.
Jacobs Media’s survey is the largest radio survey of all major formats, which compiles listener results concerning preferences in broadcast, digital and device. The survey will also answer questions like, “What do listeners like/dislike? What encourages listener interaction with radio on social media? What should radio do to maintain listeners?” and more.
Jacobs Media Pres. Fred Jacobs will present the entirety of the survey’s results at Worldwide Radio Summit 2014 at the Hollywood Roosevelt Hotel on April 3, 2014.
About the Author
Michael Smith is the Operations Manager at MusicRow Enterprises, where he works in the sales and editorial departments, and manages MusicRow's CountryBreakout Chart. He holds a BA from Vanderbilt University. Please send feedback to msmith@musicrow.comView Author Profile
