Cricket’s new Muve Music service debuted in Nashville, Memphis, Knoxville and Chattanooga on March 10, 2011. Paired with a Samsung Suede mobile device, Cricket offers consumers a $55 per month all-in plan. Unique is the addition of unlimited music. The plan includes unlimited nationwide calling, text, picture and video messaging plus unlimited global text messaging, 3G web and email. Offered for the first time in the U.S., the plan offers unlimited full track downloads, ringtones and ringback tones.
The music segment includes legal and licensesd content from all four major labels; Sony, Universal, Warner Music Group and EMI.
“We are excited to bring Muve Music to Tennessee so customers can experience a simple, affordable way to listen to music on the go,” said Liz Hough, area general manager of Cricket Communications. “Muve Music brings the functionality that resides on many online digital music services to the palm of the customer’s hand. The service also delivers innovative new features and functionality that only a wireless network and true mobile offering can provide. With Cricket’s new service there are no cables, no drivers, no synching and no complexity.”
The bluetooth function of the phone means that users can enjoy the music on the phone, plus through bluetooth enabled products such as a home stereo or car stereo.
About the Author
David M. Ross has been covering Nashville's music industry for over 25 years. dross@musicrow.comView Author Profile
