McBride’s Train Trek Promotes Music and Breast Cancer Awareness

Martina McBride’s epic coast to coast train ride, dubbed Eleven Across America is underway traveling from Los Angeles to New York City. The Amtrak-sponsored journey is timed to promote the artist’s new album Eleven, in stores today (Tues.) and also raise support for breast cancer. A crowd of press, fans and breast cancer survivors all climbed aboard the Pink Together Express in Los Angeles on Monday morning, and began the journey to Flagstaff, AZ the train’s first stop.

Day one included the Flagstaff arrival at 2 a.m. and a warm welcome from over 600 fans who filled the train station. Arrival times are purposely being kept secret until close to the last minute, so fans are spreading the word and keeping in touch via social networks like Twitter and Facebook. Martina’s website also has a special blog covering her daily reports daily. Martina told the crowd, “This is what it’s all about, making a memory together, and this is a memory we’ll share forever.”

One of the songs on the new album, “I’m Gonna Love You Through It” is, as Martina explains, “A very moving song about someone loving someone through breast cancer. When I first heard the song I was so touched by it.”

That song is one of the reasons why this promotional adventure is being used to do more than just draw attention to music, it’s also about helping to draw attention and support for breast cancer awareness month. In fact, Martina will light New York’s Empire State building pink at the close of this Eleven Across America journey, an event sponsored by the Stanford Women’s Cancer Center.

For up to the minute reports and details of where the train will stop check @martinamcbride on Twitter.

(Stop #3 is Albuquerque, N.M. 10/11 @12:38 am)

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David M. Ross has been covering Nashville's music industry for over 25 years. dross@musicrow.com

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