Radio promotion executive Denise Roberts has joined Lytle Management Group where she will be heading up radio and tour promo campaigns for its artists. The hiring was announced today by President John Lytle.
Gary Allan is among the artists on Lytle’s roster, and Roberts will coordinate promotion efforts with Allan’s label home UMG Nashville.
“Gary Allan and I are honored to have a music professional the caliber of Denise Roberts join our team,” said Lytle. “Her experience across the record and radio worlds makes her a great fit for this job.”
Roberts was most recently VP Country Promotion at CO5 Music. She held that post since September 2009, overseeing the company’s regional promo staff. Her other career stops include a similar job at Stoney Creek Records, and Director of National Promotion for Universal South.
Roberts can be reached at denise@lytlemgmt.com or 615-770-2688 (office) or 818-679-5479 (cell).
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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.View Author Profile