Jo Dee Messina Turns To Kickstarter For New Album

Jo Dee Messina

Jo Dee Messina

Jo Dee Messina is the latest artist to turn to funding platform Kickstarter to help fund a new album. The “Bring On The Rain” singer’s “My time. Our Music.” campaign begins today (May 24). A $100,000 goal has been set to fund studio time, musicians, engineers, engineer assistants, production assistants, cartage, background vocalists, lead vocal recording days, overdubs, utility musicians, equipment rental, recording, mixing, mastering and more.

In order to succeed, the goal must be reached within a 30-day period. Kickstarter supporters can visit Kickstarter.com to help fund Messina’s new project.

“Now that I have the ability to make any record I want, I’d like to take a different route,” Messina says. “I want to give the public a chance to be heard. This time I want to make a record WITH you, in addition to making one FOR you. Kickstarter is the perfect platform. It allows me to change the way things have traditionally been done in my career for years. It’s totally exciting!” Messina fans will have the opportunity to vote on album artwork and even submit original pieces for consideration.

Since launching in 2009, more than 4.1 million people have pledged over $625 million, funding more than 41,000 creative projects via Kickstarter.

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Category: Artist, Featured, Sales/Marketing

About the Author

Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.

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