Pictured (L-R): Florida Georgia Line’s Tyler Hubbard and Brian Kelley
Florida Georgia Line has partnered with Big Machine Label Group, Feeding America and General Mills as part of the company’s third annual Outnumber Hunger campaign, which has provided more than 25 million meals to Americans in need.
“Through our experiences with Outnumber Hunger, we have learned the far reach of hunger in America, affecting people from all different backgrounds,” said the band’s Tyler Hubbard. “This year, we’re proud to take an even bigger role in the fight against hunger and rally the nation to help those in need.”
Florida Georgia Line and other Big Machine Label Group artists will be featured on boxes for more than 90 General Mills products, including Cheerios, Betty Crocker and Yoplait. Each product will contain a code that can be entered online to help Feeding America secure meals on behalf of a local food bank.
“Our artists are proud to raise their voices with General Mills and Feeding America to highlight the troubling hunger issues that so many Americans face day-to-day,” said Big Machine Label Group Pres./CEO Scott Borchetta. “This powerful group of partners is using its collective voice to rally Americans and help the 49 million people across our country who struggle with hunger.”
Outnumber Hunger’s 2014 campaign will include a live concert on Friday, April 4 at The LINQ in Las Vegas, featuring Florida Georgia Line, Rascal Flatts, Justin Moore, Thomas Rhett, The Cadillac Three, Cassadee Pope and Danielle Bradbery. The concert is part of the ACM’s Party for a Cause Festival, leading up to the 49th Annual ACM Awards on April 6.
For more information, visit feedingamerica.org.
About the Author
Michael Smith is the Operations Manager at MusicRow Enterprises, where he works in the sales and editorial departments, and manages MusicRow's CountryBreakout Chart. He holds a BA from Vanderbilt University. Please send feedback to msmith@musicrow.comView Author Profile
