Country Music Hall Of Fame And Museum Adds To Marketing, Events Teams

Pictured (L-R): Tori Tarvin, Heather McCroskey

The Country Music Hall of Fame and Museum has added staffers to its Marketing and Events teams.

Heather McCroskey joins the Country Music Hall of Fame and Museum as Director of Event Sales and Catering, reporting to Sr. Director of Events and Culinary, Nando Rodriguez. McCroskey began her meetings and conventions career over 20 years ago in New Orleans, Louisiana. After Hurricane Katrina, she and her family relocated to Nashville, where she began working in events at Gaylord Opryland Resort & Convention Center as a Convention Services Manager. In 2013, McCroskey made a career shift from event sales to planning, joining association management company, Parthenon Management Group as Meetings Manager and in 2016 was promoted to Director of Meetings.

A Cincinnati, Ohio native, Tori Tarvin has been named Associate Director of Marketing. Tarvin has spent the last seven years of her career in media and marketing and enjoys keeping up with the ever-evolving digital landscape. Tarvin previously worked for digital wellness company Share Media Group as a brand manager responsible for content strategy, digital marketing and PR. The company was acquired by Brentwood-based Pop Culture Media in 2017 which brought Tarvin to Music City where she served on the executive team for Pop Culture’s 12th largest entertainment news website, PopCulture.com. Tarvin reports to Director of Marketing, Kayla Ott.