Category: Sales/Marketing

Smith And Sturgeon Join “Artist-Owned” Ranks

Country artists Anthony Smith and Jason Sturgeon are joining artists like Big Kenny and Gretchen Wilson in establishing their own record labels and teams to release, promote and market their new music. Debut country artist Sturgeon will release his leadoff single, “Simple Life,” to radio through his own label, Toolpusher Records. He will follow that […]

Category: Artist, Featured, Label, Sales/Marketing

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Celebrity Ads Increase For Grammy Night


GreenLight, a global media licensing, talent negotiation and rights representation consultancy, has released the results of its annual GreenLight Ad Gauge of the 52nd annual Grammy Awards, revealing a 150% spike in ads featuring celebrity endorsements. The full report is available for download here. The 2010 analysis reveals that after a pulling back from celebrity […]

Category: Awards, Featured, Sales/Marketing

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Jewel And Aldean Team With Country Financial

Financial planning firm Country Financial is teaming with country artists Jason Aldean and Jewel for the “Road Trips and Guitar Picks” series, which will present 30 concerts beginning in March. Each artist will perform separate concerts, but the “Road Trips and Guitar Picks” website, www.tripsandpicks.com, will serve as a one-stop destination for both, giving Aldean […]

Category: Artist, Featured, Sales/Marketing, Touring

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CMT Names Farmer Top 20 Countdown Host

Evan Farmer has been tapped as the new host of CMT’s top-rated weekly CMT Top 20 Countdown, it was announced today by John Hamlin, Senior Vice President, Production, Development and Talent for CMT. Most recently known as host and handyman on TLC’s home makeover series While You Were Out, Farmer has also appeared in such […]

Category: Featured, Sales/Marketing

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Former Echo Execs Launch Sponsorship Agency

Former echo/Ticketmaster executives Tawn Albright, Kevin Brown and Joe Kustelski have formed sponsorship agency Rockhouse Partners, which officially launches today (2/2) with a full slate of clients. The Nashville based company will focus on connecting sponsor brands to consumers in the music and sports industries through digital marketing strategy, online/offline activation programs, and new digital […]

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Category: Featured, Sales/Marketing

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Konicki Named Country Weekly Editor-In-Chief (updated)

NASHVILLE, Tenn. — American Media, Inc. (AMI) announced today that Lisa Konicki, former Photo Editor of Country Weekly magazine, has been named the new Editor-in-Chief effective February 1. Konicki will also have responsibility over the brand’s web site, countryweekly.com. It remains unofficial, but sources confirm that Larry Holden, the previous Editor-in-Chief has exited. Also leaving […]

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Category: Featured, Sales/Marketing

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Gillette UNCUT Film Series Features Tim McGraw

Gillette brought together some of the world’s most popular musicians yesterday (1/28), including country star/actor Tim McGraw, to launch its Gillette UNCUT music film series at the Grammy Museum in Los Angeles. Directed by Danny Clinch, and executive produced by Greenlight Media & Marketing, the documentary short films provide viewers with unprecedented backstage access into the […]

Category: Artist, Featured, Sales/Marketing

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Underwood To Sing At Superbowl

The NFL and CBS have announced that ACM Entertainer of the Year Carrie Underwood will perform the National Anthem as part of Super Bowl XLIV pregame festivities at Sun Life Stadium in South Florida on Sunday, February 7. The performance will be televised live on CBS Sports prior to kickoff. More than 151 million viewers […]

Category: Artist, Featured, Sales/Marketing

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Taylor Swift Shatters Female Download Record

Billboard reported today that Taylor Swift has broken Britney Spears’ 2008 record for best first-week download sales by a female artist with her current single, “Today Was a Fairytale.” The track sold 325,000 and is set to debut at No. 1 on Billboard’s Digital Songs chart and No. 2 on the Billboard Hot 100. Both […]

Category: Artist, Featured, Label, Sales/Marketing

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Turnpike Staff Revealed; Republic Nashville Adds Blythe

Nine North Records President Larry Pareigis has announced a new division of the virtual label/artist services company called Turnpike Music. The new division’s focus will be promotion and marketing of artists to secondary country radio. “Establishing Turnpike will allow an entirely new level of highly targeted service to both new and existing clients moving forward,” […]

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Category: Featured, Label, Radio, Sales/Marketing

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Videos From Gokey And Harp Get Exclusive Premieres

The music video for Warner artist Jessica Harp’s new single, “A Woman Needs” premiered exclusively on AOL’s The Boot yesterday (1/25). Directed by Kristin Barlowe, the video chronicles three girlfriends as they go through childhood, teen and adult years, and their tradition of marking a star symbol on their hands—first with stickers, then ink and […]

Category: Artist, Featured, Label, Sales/Marketing

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