Category: Sales/Marketing
Verizon To Sell Apple’s iPhone
iPhone lovers, rejoice. After what seems like years of speculation, the beloved Apple Inc. smartphone will finally be unshackled from the oppressive tyranny of AT&T and available for use through the Verizon Wireless network. Viva la revolucion! Verizon’s version of the iPhone 4 will be available for purchase Feb. 10, with the 16 GB version […]
Category: Featured, Sales/Marketing
CMA Grows Strategic Partnership Department
The Country Music Association has hired Chris Epperly as Director of Strategic Partnerships, and Angela Mendenhall as Manager of Strategic Partnerships.
Category: Featured, Organizations, Sales/Marketing
2010 Sales Wrap; Top Albums, Artists and Songs
In the year’s top selling digital song, “California Gurls” Snoop Dog says, “Katy I’m all up on ya, cause you’re representing California.” This writer says to Taylor, Lady A, Ke$ha and ZBB, “To brag I’m not bashful, cause you’re cranking it loud for Nashville.”
OK, with lines like that, perhaps this writer’s rap career will remain a well kept secret. But Nielsen SoundScan’s Year-End U.S. shows that Nashville music did not play second fiddle in 2010.
Category: Featured, Sales/Marketing
Study Compares Industry Perception With Fan Results
Country Radio Broadcasters, Inc.® and the Country Music Association have partnered to present a unique research project at CRS 2011, which tracks new media usage by country fans, as well as music executives’ perception of that usage. The study dissects the awareness, interest in and usage of new media devices, social media, smartphone applications and […]
Category: Featured, Organizations, Sales/Marketing
Awards Show Changes Boost Viewers, Ad Rates
Awards show changes designed to boost ratings seem to be paying off in terms of ad revenue. The ACM has added fan voting over the last few years in order to encourage participation which leads to viewership on the big night. Last year, the Oscars attracted a bigger audience by expanding the Best Picture category, […]
Category: Awards, Featured, Sales/Marketing
2010 Sales Wrap: Country Slide Continues
Today is an especially robust data day for Nielsen SoundScan watchers since the week ending 1/2/2011 closes the door on 2010…but simply stated the industry overall continued its decline,
Category: Featured, Sales/Marketing
Facebook Worth $50 Billion
Facebook has raised $500 million from Goldman Sachs and Russian investor Digital Sky Technologies in a deal which values the social networking company at $50 billion. According to this latest figure, Facebook is worth more than eBay, Yahoo and Time Warner. With rumors circulating about a 2012 public offering for Facebook, Goldman Sachs is expected […]
Category: Featured, Financial/Legal, Sales/Marketing
Rockhouse Aligns Live Marketing Channels
Rockhouse Live has been announced as a new division and proprietary technology platform for technology-based entertainment agency, Rockhouse Partners. the Nashville-based firm’s new offering is intended to help live entertainment properties sell more tickets. According to Rockhouse, “The new division will act as an entertainment marketing agency and leverage a technology product that includes a […]
Category: Featured, Sales/Marketing, Touring
Sony Goes To The Cloud With Music Unlimited
Have you found yourself thinking lately, “Hey, I wish there were more subscription-based music services available to me as a consumer?” Right. We thought not. But apparently no one notified Sony, who unveiled its Music Unlimited service in the U.K. and Ireland this week boasting a catalog of approximately 6 million titles from Universal Music, […]
Category: Featured, Radio, Sales/Marketing
Do Twitter Followers Equal Sales?
Billboard’s Antony Bruno does an excellent job peering under the hood at Soulja Boy’s recent Nov. 30 album release which managed to shift 13,000 units, a surprisingly modest debut considering the artist has 2.5 million Twitter followers. Does this mean that Twitter’s ability to influence and drive sales is becoming less important? What about for […]
Category: Artist, Featured, Sales/Marketing
OMG, Email, WRU?
An article in the New York Times points out the growing divide between communication modes of people young and old. Not surprisingly, those in the younger bracket prefer real-time online chats and text messaging to traditional email. Actual phone calls have been on the decline for some time. Younger people tend to prefer a more […]
Category: Featured, Sales/Marketing
