Category: Exclusive
Crowdsourcing Engages Fans, Fuels Traffic
Crowdsourcing has been growing in popularity among marketers in recent years and offers numerous ways to engage music fans. The buzzword is derived from the concept of outsourcing a service to a crowd, instead of seeking answers internally.
Category: Artist, Exclusive, Featured, Sales/Marketing, Weekend
Dill To Open New Management Division?
The MusicRow crystal ball is blinking again…. and this time it’s sensing a change in the management sector of Nashville’s music industry. Still no official news, but look for a global entertainment company to announce, perhaps as soon as next week, a new relationship with artist manager Stuart Dill which will include opening a Nashville […]
Review: David Nail Sells Out Exit/In
A capacity crowd gathered at Exit/In last night (7/28) for MCA artist David Nail’s sold out Nashville show with up-and-comer Russell Dickerson. Nail’s soulful brand of country music was a smart fit for the venerable Elliston Place venue that has hosted acts as diverse as Talking Heads and Vince Gill.
Spins.FM Turns Dial Toward Nashville
Since last week (7/19), when MusicRow wrote about Spins.fm, an interactive tool designed to convert social networking fans into radio requests, there are rumblings that a few high profile country artists are set to take the technology for a “spin.” Spins.fm has created two widgets to help leverage an artist’s social networking success into FM […]
Summer NAMM Offers Best In Show
Imagine being surrounded in every direction by every type of instrument and accessory imaginable. Where any shape, size, color, make, model or even flavor of musical product is waiting for you to come test it out, all within one room. For musicians with bigger eyes than wallets, the Summer NAMM Convention—a gathering of the musical products industry held annually at the Nashville Convention Center—can be a dream come true.
Category: Exclusive, Featured, Organizations, Sales/Marketing
Week Two Is Like The “Morning After”
Week Two is traditionally like the “morning after.” The sales party fireworks stimulated from high visibility press exposure and the flexing of high-dollar marketing muscles becomes dims as labels wake to a new reality. Traditionally, the hangover from the week two sales drop falls…
Category: Exclusive, Featured, Sales/Marketing, Weekend
DISClaimer Single Reviews (7/27/11)
Is it hot enough for you? There’s nothing like Nashville in July-August to wear you out. And there are no ballads in this week’s column to cool you off. The new sounds from Bomshel, Randy Travis, Montgomery Gentry and Marlee Scott are particularly hot stuff.
Editorial: Seduced By Technology?
Sometimes the step-by-step development of an event, like technology, becomes society’s total focus and its historical, political or social meaning gets obscured…Has technology’s time horizon been curtailed to a day-by-day time cycle? What about its long term implications?
Smartphone Data Usage Climbing
According to a new study from The Nielsen Company, data use by smartphone owners is growing at an “astounding pace.”
Google+ Hangout Feature Powers Virtual Concert
Singer songwriter Daria Musk recently used the new Hangout technology on Google plus to promote a 6.5 hour virtual concert around the globe. The entrepreneurial artist ultimately reached thousands of viewers from Norway to Argentina to Australia.
Category: Artist, Exclusive, Featured, Sales/Marketing