American Idol producer Nigel Lythgoe is working on a new music-based reality show called Opening Act. He will team with Mary J. Blige and Antonina Armato of the Rock Mafia production/writing team to scour the Internet for videos of aspiring singers. The show’s producers will then surprise the hopefuls with spots opening for stars including Jason Aldean, Rod Stewart, LMFAO and Nicki Minaj. Premieres July 9 on E!.
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As web series grow in popularity, online music video destination VEVO has six new music-centered series that will air on the platform and that will also be available to watch on demand. Among the offerings will be Sound + City which uncovers the people, places and things that influence the music of a particular city. The first six episodes explore Nashville, Miami, Brooklyn, San Francisco, Portland and Atlanta. VEVO attracts 250 million unique visitors every month.
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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.View Author Profile
