Shania TV Show Debuts With Solid Ratings

Shania Twain has been making the media rounds supporting her new book From This Moment On, and her new show on OWN: Oprah Winfrey Network. She covers the new issue of People, appeared on Oprah, and was interviewed on Nightline.

The OWN original series Why Not? With Shania Twain, premiered Sunday, May 8 at 11 p.m. ET/PT, and debuted as the highest rated premiere to-date outside of the launch weekend for the network. The series ranked third in its timeslot in the key female demo among ad-supported cable networks.

Why Not? with Shania Twain moves to its regular time period Sundays at 10 p.m. ET/PT this week (May 15).

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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.

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