CMT will unveil a lineup of new music videos when CMT Big New Music Weekend returns in an exclusive, world premiere event Friday, June 18 through Sunday, June 20. Nine music videos will debut on CMT, CMT.com and CMT Pure from Lady Antebellum, Tim McGraw, Reba, Trace Adkins, Alan Jackson, LeAnn Rimes, Gary Allan, Danny Gokey and James Otto. ??The nine featured videos will include introductions by the artists themselves, and be the only videos aired throughout the weekend on CMT beginning at 5:00 AM/CT on June 18 during CMT Music Hours. All of the world premiere videos will be available for streaming on-demand at CMT.com, and will be the only highlighted videos on the site homepage for the weekend.
The weekend of new music is part of the network’s CMT Summer of Music, including this weekend’s premieres of The Singing Bee and CMT Crossroads: John Mayer and Keith Urban on Friday, June 18 at 8:00 PM and 9:00 PM/CT, respectively.
“Last year’s inaugural Big New Music Weekend blew away ratings and sales expectations,” said Jay Frank, Senior Vice President of Music Strategy, CMT. “Very quickly, this program has become a highly requested destination from artists, managers and labels to launch new videos across the biggest country audiences on all platforms.”
Video premieres included in CMT Big New Weekend include:
· Lady Antebellum – “Stars Tonight”
· Tim McGraw – “Still”
· Reba – “If I Were a Boy”
· Trace Adkins – “This Ain’t No Love Song”
· Alan Jackson – “Hard Hat and a Hammer”
· LeAnn Rimes – “Swingin’”
· Gary Allan – “Get Off On the Pain”
· Danny Gokey – “I Will Not Say Goodbye”
· James Otto – “Groovy Little Summer Song”
Category: Featured, Sales/Marketing
