Jennifer Nettles Leads BMLG’s Outnumber Hunger Campaign
Big Machine Label Group, General Mills and Feeding America have launched this year’s Outnumber Hunger campaign, a nationwide effort aimed at fighting hunger in America. Jennifer Nettles serves as this year’s campaign spokesperson.
“Being the face of this year’s Outnumber Hunger campaign is so exciting, and not just because I’ll be on the front of a cereal box!” said Nettles. “What encourages me about this partnership with Big Machine, General Mills and Feeding America is the opportunity to really affect hunger within local communities. I’m thrilled to be a part this program because my fans can conveniently go to their grocery store, pick up products already on their shopping list, and can help their neighbors, just by entering a code.”
Additional BMLG artists taking part in the campaign are: Reba McEntire, Florida Georgia Line, Justin Moore, Ronnie Dunn, Thomas Rhett, Maddie & Tae, Cassadee Pope and Nick Fradiani.
Big Machine Label Group artists will be featured on the box of more than 150 participating General Mills products including: Cheerios, Lucky Charms, Nature Valley and Old El Paso. To participate, individuals can purchase specially marked products, then enter the code found on the packaging and their zip code at outnumberhunger.com to help Feeding America secure five meals on behalf of their local food bank.
Chris Janson, ACM Lifting Lives Launch Pilot Program To Aid COPD Foundation
Chris Janson teaching harmonica to Harmonicas for Health Participants living with COPD. Photo: Helen Comer
ACM Lifting Lives has teamed with the Chronic Obstructive Pulmonary Disorder (COPD) Foundation to start a pilot program called Harmonicas for Health. This program is part of the COPD Foundation’s Pulmonary Education Program (PEP) and works to encourage COPD patients to exercise their lungs and improve their lives through the power of music.
Harmonicas for Health (H4H) presented by ACM Lifting Lives kicked off at the end of January in Murfreesboro, Tennessee. Three-time ACM nominee Chris Janson stopped by to visit patients at Saint Thomas Rutherford Hospital and see the group’s progress as they have been learning to play the harmonica to treat COPD. After five weeks, the first program has come to an end and the participants have a new found hobby and remedy of treatment. The COPD Foundation’s goal is to have 25 Harmonicas for Health programs launched at various hospital PEP locations nationwide by September. Saint Thomas Rutherford was the first to launch.
“I can attest to the healing power playing the harmonica provides. As an asthmatic, harmonica playing has helped me overcome my breathing problems and make some damn good music,” says Janson.
ACM Lifting Lives is funding this program and secured Janson to come on board as a COPD National Spokesperson for the program.
Watch Janson’s visit with patients in Murfreesboro, Tennessee below:
About the Author
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.View Author Profile
