eBay Inc. and AEG have announced a global partnership that will involve venue sponsorships and technology integrations. Multiple eBay digital properties and AEG venues will be included in the multi-year agreement aimed at improving live event experience for fans worldwide.
Beginning in Q1 of 2013, eBay’s StubHub ticket resale property will becoming the exclusive secondary ticketing outlet for AEG venues and its AXS Ticketing platform. StubHub will also be the official Secondary Partner of the Staples Center, the LA Kings, and the LA Galaxy starting with the 2013-2014 seasons. Additionally, PayPal will become one of AXS Ticketing’s new payment methods, and AEG’s BandMerch will be available in the eBay marketplace.
“Technology is revolutionizing commerce, and eBay Inc. is working with leading companies around the world to use our platforms to bring innovative new experiences to consumers,” said Devin Wenig, president of eBay marketplaces. “Integrating our technology platforms with AEG is a natural fit for eBay Inc., and allows our companies to give fans nearly unprecedented access to the events, performers and athletes they love.”
”eBay is one of the most complete and well-rounded e-commerce and technology companies in the world and pairing our combined capabilities and global reach is an exciting opportunity” said Tim Leiweke, president and CEO, AEG. “This partnership will help bring even deeper digital resources and online marketing reach to the AXS Ticketing platform and will allow us to continue to transform the live event fan experience.”
Category: Featured, Sales/Marketing, Touring
