MySpace Unveils Redesign

Since MySpace sold to Specific Media last year, the social destination has received a major remodel from investors including Justin Timberlake. Apparently, the site is almost ready to premiere, as seen in a video preview (below) released this week (9/25).

Taking design techniques from popular sites Pintrest and Tumblr, the MySpace preview suggests content will post via a horizontal pin board, including photos, videos and most importantly, music.

The redesign will reportedly offer the capability to integrate music platforms, including radio, playlists and interactive features on each page. The new landing site hints at the commitment with a spinning record as the sole image depicted: https://new.myspace.com 

In 2005, a rebranding attempt was attempted by Rupert Murdoch’s News Corps., when it purchased the property for a whopping $580 million. Murdoch eloquently described these attempts on his Twitter feed earlier this year (1/13), as having “screwed up in every way possible.”

Last year, the social site was acquired for $35 million by Specific Media (including a 5% stake by News Corps. in Specific Media), in preparation to undergo a major transformation.

As of yet, a launch date has not been announced, however the new page currently accepts requests for invites.

Does this mean it’s time to dig up our old password?

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Eric T. Parker oversees operations and contributes editorial for MusicRow's print magazine, MusicRow.com, the RowFax tip sheet and the MusicRow CountryBreakout chart. He also facilitates annual events for the enterprise, including MusicRow Awards, CountryBreakout Awards and the Rising Women on the Row. eparker@musicrow.com | @EricTParker

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